Software is an important constituent of any business. It contains all sensitive information related to the functioning and operation of business. Software affects the worldwide economic processes and services. Software assurance can be defined as the strategic and logical set of activities to ensure that software processes and products follow requirements, standards, and procedures and are free from vulnerabilities. Software developed must be robust and free from any vulnerabilities or attacks. Software vulnerabilities serve as the main point of entry for attackers who are trying to gain access to systems or data. These vulnerabilities are needed to be checked in order to ensure secure and threat free software. This is due to the fact that software and IT vulnerabilities endanger business operations, infrastructure operations & services, intellectual property, and consumer trust. Shift in technology from hardware-centric and disconnected devices to software-centric, connected devices has exposed many vulnerabilities in existing systems. Using traditional code-centric software development techniques and relying on source scanners to find vulnerabilities in the code is outdated.
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Software assurance solutions address exploitable software problems and ensure that processes and products used to develop and sustain the software are according to the mandated standards and requirements. These standards are specified to govern those processes, procedures, and products. Software assurance tools are required for both newly developed systems and hardening legacy software. SA solutions help business firms in easier budgeting and efficient deployment and administration. SA services aid productivity enhancements as software deployed are quality assured and free from vulnerabilities and weaknesses. Software assurance activities are focused on cyber security and quality assurance.
There is rising adoption of internet of Things (IoT) to collect and exchange data which utilizes large number of software. This is contributing to the increasing need for software assurance solutions in the market. Moreover, governments are initiating various awareness programs regarding software assurance. This is due to the increasing technological advancements in functioning of governments. For instance, the U.S. Department of Homeland Security has initiated a software assurance market place, or software assurance marketplace SWAMP. It is an open-source, online, collaborative research environment to aid developers and researchers to examine their software for security weaknesses and improve tools by testing against a wide range of software packages. This is to interact and exchange practices to advance software assurance tools and techniques. Furthermore, increasing concern and awareness about the software being deployed in businesses is responsible for growing adoption of software assurance solutions. Thus factors such as increasing need for software assurance solutions and emerging trend of IoT in different industrial sectors is expected to drive the market during the forecast period.
Factors such as high cost related to outsourcing of software assurance services and pricing and licensing inflexibility in several ways are expected to restrain the growth of the market during the forecast period.
The software assurance market can be segmented on the basis of deployment model, industry vertical, and geography. On the basis of deployment model, the market can be segmented into cloud and on premise. For instance, Microsoft Corporation is providing software assurance licensing mobility to organizations. It provides flexibility to deploy their software either on premise or on the cloud. The market is segmented on the basis of industry vertical into banking, financial services and insurance (BFSI), retail and consumer goods, healthcare, IT and telecommunications, transportation and logistics, manufacturing, government, aerospace &defense, media and entertainment, energy &utilities and others. Geographical segmentation of the software assurance market includes North America, Europe, Asia Pacific (APAC), Middle East & Africa (MEA), and South America.
Key players in the software assurance market are Mitel Networks Corporation, Microsoft Corporation, Tata Consultancy Services, GrammaTech, Inc., Software Assurance, LLC, Meteor Telecommunications, Silicus Technologies, LLC and UniqueSoft, LLC.