Salesforce is a powerful business management tool. It helps you keep track of your customers and potential customers, it allows you segment your clients according to their business potential, and it lets you manage all communication via email.
If you want to email your contacts from within Salesforce, you have to download and install Salesforce Email to Case agent. This is an application that enables you resolve all customer inquiries via email. It can be a huge time saver, especially if you have to handle hundreds of such requests per day.
Salesforce Email to Case is better than other solutions because it allows you keep all email communication within your network’s firewall. This is going to help you preserve the safety of your computers. Additionally, it enables you send and receive emails larger than 25 MB. Most email clients have tighter restrictions. It makes sense to use this application if you currently use Salesforce in your company. However, you have to download and install the agent before being able to make use of this functionality.
Salesforce Email To Case – Step By Step Guide
After the installation, you need to set up your app to fit your specific requirements. This is easy to do by selecting “Customize Application” and by following the next steps in configuring and testing your email routing addresses. You have to add the email address you have assigned for receiving inquiries from your customers. This address should already exist, otherwise you have to go ahead and create it outside Salesforce before being able to use it with the Email to Case application.
Next, you have to add the Emails related list to the Cases page. If you want, you can use the default email templates. However, for giving your messages a more personal touch, you should consider creating new templates or customizing the existent templates in order to promote your branding and your core values more prominently.
The good thing about this email function which is included in Salesforce is that it allow you include merge fields that contain information from the original messages. This is how you can make each message appear as carefully crafted by a human and not automatically composed and sent by a computer.
Salesforce Email to Case is a type of collaborative software that enables business owners and sales teams managers to spend less time for bureaucratic activities. This is how they can use each and every minute of their work day for getting in touch with clients and prospects or with improving their products and services. Today’s software applications allow for a high degree of automation of many internal processes of a company.
Humans can do better than write personalized email messages to hundreds or thousands of business partners, so there’s no wonder more and more small businesses thrive each year. This is also a useful hint for those who still have their sales managers check each contact and each account in the database manually, thus wasting valuable time that could have been spent on establishing more connections with potential clients and business partners.